Foot measurement & shoe sizing for e-commerce
Every foot is unique, and shoe sizing differs across brands. UniMeasureAI captures foot length, width and shape from the shopper’s device camera and matches it to brand-specific sizing — helping reduce returns in one of the highest-risk e-commerce categories.
"All feet are unique. Help reduce returns and support conversion by matching customers to a suitable fit for every shoe brand."
The footwear sizing problem
-
Shoe sizing differs across brands
A size 42 in one brand can fit very differently to a size 42 in another, creating confusion and poor fit.
-
Foot width and shape are overlooked
Traditional size charts focus mainly on length, while width and foot shape are often ignored.
-
Footwear has one of the highest return rates in e-commerce
Poor fit drives costly returns, exchanges, and customer dissatisfaction.
-
Sizing uncertainty hurts conversion
When customers are unsure about fit, they hesitate or abandon the purchase entirely.
How UniMeasureAI helps
-
Foot measurements in seconds
Capture foot length, width and shape using any device camera in seconds.
-
Brand-specific size recommendations
UniMeasureAI matches customer measurements to each brand's size charts rather than relying on generic size charts.
-
Fewer size-related returns
More accurate sizing helps reduce returns in one of the highest-risk e-commerce categories.
-
Greater purchase confidence
Customers who feel confident in fit are more likely to add to cart and complete checkout.
How footwear sizing works
Customer selects "Check Size" before choosing a size
Customers can start a quick foot measurement process directly before selecting their shoe size.
Camera measurement captures foot length, width and shape
The customer captures key foot measurements in seconds using their own device camera.
UniMeasureAI matches measurements to brand-specific sizing
Measurements are compared against the brand-specific size information to provide a size recommendation.
The customer receives a size recommendation
The shopper receives clear sizing guidance before completing the purchase, reducing uncertainty at the point of decision.
Cut shoe returns with better fit
Give every customer a foot measurement instead of a guess.